Privacy policy

Last updated: December 22, 2025

MV Jewellers operates this store and website, including all related information, content, features, tools, products, and services, to provide you with a curated shopping experience (the "Services"). MV Jewellers is powered by Shopify, which enables us to provide the Services. This Privacy Policy explains how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services, or otherwise communicate with us. In case of a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy prevails regarding the collection, processing, and disclosure of your personal information.

By using the Services, you acknowledge that you have read this Privacy Policy and understand how your information is collected, used, and disclosed.

Personal Information We Collect or Process

"Personal information" refers to information that identifies or can reasonably be linked to you. It does not include information collected anonymously or de-identified. Depending on how you interact with the Services, we may collect:

  • Contact details: Name, address, billing/shipping address, phone number, email address.

  • Financial information: Credit/debit card details, transaction details, payment confirmations, and other payment information.

  • Account information: Username, password, security questions, preferences, and settings.

  • Transaction information: Items viewed, added to cart or wishlist, purchased, returned, exchanged, or canceled, and past transactions.

  • Communications: Information included in inquiries or messages you send to us.

  • Device information: Device, browser, or network data, IP address, and other unique identifiers.

  • Usage information: Interaction with the Services, including navigation and activity.

Personal Information Sources

We may collect personal information from:

  • Directly from you: When you create an account, communicate with us, or provide information through the Services.

  • Automatically: Through your device, cookies, and similar technologies.

  • Service providers: When they process personal information on our behalf.

  • Partners or third parties: As permitted or required by law.

How We Use Your Personal Information

We may use your personal information to:

  1. Provide, Tailor, and Improve Services: Fulfill orders, process payments, manage accounts, arrange shipping, facilitate returns/exchanges, enable product reviews, and personalize your shopping experience.

  2. Marketing and Advertising: Send promotional communications and display personalized ads.

  3. Security and Fraud Prevention: Authenticate accounts, detect and prevent fraudulent or malicious activity, and protect our services.

  4. Communicate with You: Provide customer support and respond to inquiries.

  5. Legal Reasons: Comply with laws, respond to legal requests, enforce policies, and resolve disputes.

How We Disclose Personal Information

We may share your information:

  • With Shopify, vendors, and third-party service providers (e.g., payment processors, IT services, shipping).

  • With business and marketing partners for advertising and marketing purposes.

  • With affiliates or within our corporate group.

  • In connection with business transactions (mergers, bankruptcy, or sales of assets).

  • When you direct, request, or consent to share information.

Relationship with Shopify

Our Services are hosted by Shopify. Information you submit is transmitted to Shopify and may be shared with third parties to provide and improve Services. Shopify may also use your information to provide enhanced features across multiple merchants. For more information, visit the Shopify Privacy Policy.

Third-Party Websites and Links

The Services may contain links to third-party websites. We are not responsible for the privacy practices of those sites. Please review their privacy policies before sharing information.

Children’s Data

Our Services are not intended for children under the age of majority. We do not knowingly collect personal information from children. Parents or guardians may contact us to delete information collected from their child.

Security and Retention

While we use reasonable measures to protect your information, no security system is perfect. Retention of your personal information depends on factors such as account maintenance, service provision, legal obligations, and dispute resolution.

Your Rights and Choices

Depending on your location, you may have rights such as:

  • Access / Know: Request access to your personal information.

  • Delete: Request deletion of your information.

  • Correct: Request corrections to inaccurate data.

  • Portability: Request a copy or transfer of your personal information.

  • Manage Communications: Opt-out of promotional emails.

EU/UK residents may also have rights to object, restrict processing, or withdraw consent.

You may exercise these rights via the Services or by contacting us at info.mvjewellers@gmail.com. Shopify-related rights can be managed via the Shopify Privacy Portal.

Complaints

If you have complaints about how we process your personal information, contact us or your local data protection authority. For EEA residents, a list of authorities is available here.

International Transfers

Your personal information may be stored and processed outside your country. Transfers outside the EU/UK rely on recognized mechanisms like Standard Contractual Clauses or equivalent protections.

Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updated versions will be posted on our website with the "Last updated" date revised.

Contact

For questions or to exercise your rights, contact us:

Email: info.mvjewellers@gmail.com
Address: 42 Oakeswell Street, Wednesbury, ENG, WS10 9AH, GB

MV Jewellers is the data controller of your personal information under applicable laws.